Fasten your Seatbelt

SWISS is proud to be The Airline of Switzerland. We create value for our customers by offering a distinctly “Swiss” air travel experience. Throughout...

Thomas Wedell-Wedellsborg: Innovation as usual

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The term “innovation” has become a buzzword in business literature. What is your personal definition of this word?   I like to use a very...

Individuality makes the difference

“Following paths as yet untrodden will take you to destinations as yet unreached.” This aphorism originally penned by German publicist Peter E. Schumacher also...

Interview with Max Wittrock

Max, since your company went online in 2007 some time has already passed by and much has been written about mymuesli’s success story already....

Winning in Africa: From Trading Posts to Ecosystems

Embracing Africa Mostly ignored since the 1980s, Africa is now gaining attention and investment from multinational companies. Growth rates on the continent are rising, some...

Development of individuality and identity in start-ups: A future challenge for...

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Business ideas often occur at the same time in the digital economy. And that is not a coincidence. Even if you start with comparable...

Ownership culture – the code for sustainable success

Breakfast is a managing board meeting. The supervisory board meets at lunch. And the shareholders get together for dinner. That's how family-owned enterprises work. Family...

For a new kind of interaction between man and machine

It’s a given that the automobile industry is currently undergoing the biggest change in its history – and the pace of change is actually...

Starke Unternehmer für neue Herausforderungen

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Zurich Schweiz zeigte im ersten Jahrzehnt des neuen Jahrtausends Merkmale, die aus vielen erfolgreichen Unternehmen bekannt sind: Die Kundenorientierung drohte aufgrund der Fokussierung auf...

The Family Firm: An exercise in harmonization

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Family Firms are the Majority The overwhelming majority of companies in the world are family firms. Family firms are those in which a family exercises...